I decided to look at existing stings that have been used on the channel to get a flavour of what they could be looking for.
http://www.youtube.com/watch?v=w0PrAHImufM&feature=related
http://www.youtube.com/watch?v=8Qn7uhkg7mw&feature=related
http://www.youtube.com/watch?v=YvTUm-8zQek&feature=related
With these stings i found that they all had actual video footage which in post production had animation to enhance the video.
Also looking at these stings i noticed the animated design part was all about creating the word ARTS instead of just placing it on.
Furthermore a lot of them didn't really have relevance to arts, like the supermarket one or the man riding the bike, it was only the woman with the violin that i found reference. This sting was personally my favourite as i liked how the flow of the animation went to the flow of the music the woman was playing, as if she was in control of the swirly animated pieces.
I feel in my sting i really want to emphasise the stage and theatre side of the arts, much like the violin one did. The channel has a niche market and i think the sting should reflect that by including relevant images which the audience can relate to.
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